Local Business Review Sites Login Cheat Sheet
In the world of local search, reviews for businesses are something that can really help with local visibility. There are a host of local business review sites on the web with the most important ones here in the UK being Google+ Local, Yelp and Yell. Local business reviews can be difficult to get depending on what your business is. Restaurants and bars tend to generate reviews a little more easily than solictors or therapists for example. It can also be a difficult and frustrating process for customers to leave a review, as many sites don’t make it easy.

Pretty much all sites will require the user to login before leaving a review, but some sites don’t tell you straightaway. As a consumer it can be quite maddening to spend time and effort writing a review for a local business, only for the site to tell you that you need to “please login to post your review”. Some sites will allow you to login through Facebook or other social media sites, so with that in mind I’ve compiled the table below as a basic login guide to the more important local business review sites here in the UK.
Local Business Review Sites
[table]
Review Site,Account Required,Facebook Connect,Other Login Available
Google+,Yes,No,None
Yelp,Yes,No,None
Facebook,Yes,Yes,None
Qype
Yell,Yes,Yes,None
Yahoo Local,Yes,Yes,Facebook Google
Freeindex,Yes,Yes,Google Yahoo
Scoot,Yes,No,None
Hotfrog,Yes,Yes,Twitter LinkedIn Google Yahoo
Brownbook,Yes,No,None
TouchLocal,Yes,No,None
TripAdvisor,Yes,Yes,None
Wahanda,Yes,No,None
Tipped,Yes,Yes,None
CityLocal,Yes,Yes,Google Yahoo Twitter
[/table]
You can use the table to identify which sites may offer the simplest method for your customers to leave reviews for your business. For example, if you know that most of your clients are on Facebook, then targeting the sites that allow easy login through Facebook Connect would make sense. Developing a strategy to get more local reviews will benefit your business by making your listing stand out more in the local search results as well as giving you the opportunity to build stronger relationships with customers.
If there are any additional local business review sites that you think would be worthwhile adding to the list above please let me know in the comments below.
Nick Rink
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